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Samsung

For the 2012 Summer Olympics, we used the Galaxy S III's NFC sharing technology to stage a virtual passing of the torch.

 A two-week competition between cities challenged people to share the flame.

A two-week competition between cities challenged people to share the flame.

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 The more the torch flame was passed, the bigger that city’s collective flame.

The more the torch flame was passed, the bigger that city’s collective flame.

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 Find others to share with and rack up points…

Find others to share with and rack up points…

 …to become the winning city and host to a Closing Ceremonies event, sponsored by Samsung and visited by returning Olympic athletes.

…to become the winning city and host to a Closing Ceremonies event, sponsored by Samsung and visited by returning Olympic athletes.

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